Cannabis Advertising: Everything You Need To Know In the cannabis industry, successful business owners understand that effective marketing is a must. We’ve put together a handy guide to cannabis advertising, eliminating the guesswork when it comes to: How to advertise a cannabis business Do’s and don’ts for cannabis ads on Google How cannabis content marketing […]

Programmatic ad optimization can make or break programmatic campaigns – but exactly what does it look like in practice? Today, we’re talking about programmatic optimization and breaking down all the basics, including: What programmatic optimization is How to optimize programmatic ads Why your programmatic advertising campaign performance might be missing the mark There are plenty […]

Online reviews are an incredibly valuable marijuana dispensary marketing tool for new and well-established dispensaries alike – but how exactly do you get them? In this post, we’re going to cover: Effective marketing and customer service practices to encourage positive reviews How to get more online business reviews for your dispensary The importance of dispensary […]

Now that cannabis has made the leap into the mainstream in a number of U.S. states, industry lines are blurring as cannabis business owners design and implement new and innovative concepts. One of these exciting cannabis business concepts is marijuana nightlife, a newly emerging industry trend that’s changing the way consumers experience recreational cannabis. Colorado: […]

Updated Feb. 22nd, 2021 What You’ll Learn: In this post about marketing for cannabis businesses on Facebook, we will cover: If cannabis businesses (such as dispensaries) can run Paid Ads on Facebook The specific cannabis advertising rules for Facebook Tips for social media marketing for dispensaries and cannabis businesses that don’t require paid advertising Social […]