High Traffic: How to Best Promote Your Content Online

  • Posted by MMX
  • On May 18, 2017
  • 0 Comments
  • Blogging, Content Syndication, Social Shares
Now that you’ve created quality content, how do you get it in front of your audience? Even the best content can’t sell itself without you pushing it in the right direction first. For marijuana-related businesses, this is the most difficult part of content marketing. There are many laws that limit how you can advertise your […]
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How to Hire the Best Dispensary Employees

  • Posted by MMX
  • On May 11, 2017
  • 0 Comments
  • Budtenders, Hiring
As with any business venture, the employees you choose to hire for your dispensary will have a direct impact on your success. On the other hand, hiring the wrong employees can be a big setback for your company. Here are some important tips on how to hire the right people to work at your dispensary. […]
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Show Your Customers How Much You Appreciate Them with a Customer Loyalty Program

  • Posted by MMX
  • On April 5, 2017
  • 0 Comments
  • Contests, Customer Loyalty, Discounts, Punch Cards
Actions speak louder than words, and when it comes to business, you should always make sure your customers know how much you appreciate them. Saying “Thank you and have a nice day!” at checkout isn’t necessarily enough to keep them coming back. That’s why businesses across the board use loyalty programs to reward customers who […]
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How Your Marijuana Business Can Benefit from Pot Tourism

  • Posted by MMX
  • On March 29, 2017
  • 0 Comments
  • Tourism, Tourists
With the advent of pro-marijuana legislation in an increasing number of states, a whole new kind of attraction has been created. Marijuana tourism has become a massive industry in pot-friendly states, and visitors from all over the country fly in to enjoy the wide variety of new products that are now available in the legal […]
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How Persona-Based Marketing Can Help Your Marijuana Business

  • Posted by MMX
  • On March 27, 2017
  • 0 Comments
  • Buyer Personas, Content Strategy
If you have been in the marijuana industry for a while, it should not come as a surprise that there is no such thing as a “typical” customer. Marijuana users come from all different walks of life. So when it comes to marketing your marijuana business, creating various buyer personas is a great way to […]
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What Google’s New “Cannabis Store” Location Designation Means to Your Business

  • Posted by MMX
  • On March 9, 2017
  • 0 Comments
  • Google, Local SEO
As marijuana legalization efforts gain momentum across the United States, Google is – at long last – recognizing marijuana-related businesses among its location designations with the new “Cannabis Store” option. Previously, marijuana-related businesses were left with location designation options that did not fully or accurately describe their company or their products, including: “Herb Shop,” “Alternative […]
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In 2017, You Can Legally Use Marijuana in These States

  • Posted by MMX
  • On December 15, 2016
  • 0 Comments
  • 2016, Election, Legal Cannabis, MMJ, Recreational Marijuana
As 2016 draws to a close, the year’s election cycle proved quite positive for the marijuana industry of the U.S. Currently 28 states have legalized medical marijuana in one form or another, and eight states have opened up to recreational weed as well. While the rules vary from state to state, it is quickly becoming apparent […]
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Four Creative Ways to Get Around Legal Restrictions and Advertise Your Marijuana Business Effectively

  • Posted by MMX
  • On November 16, 2016
  • 0 Comments
  • Print Ads, Programmatic, SEO, Social Media
  As new players rush into the growing marijuana business, many dispensaries are shocked to find that traditional marketing wisdom is not enough to really get their shops off the ground. There is a wide range of legal restrictions on the marijuana industry, limiting the amount and types of marketing that can be done.   […]
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